Sales6 Videos

6 Reasons You Are Not Generating Sales

There are many metrics for measuring success in business. The metrics could be Return on Investment (ROI), conversion rate, number of signups, increased customer base, increased customer retention or any other type of metric. These have all become very important in measuring the success (or lack of it) of any business. In actual fact, if […]

10 Questions for Finding Your Ideal Client

Discovering your ideal client is one of the most important things in marketing today. Running marketing campaigns or writing blog posts hoping they will be relevant to your audience without identifying the details of your audience is a waste of resources. You need to understand exactly who you are marketing to. The person that tries […]

How To Sell Someone Who Doesn’t Want To Be Sold

Have you noticed how enraged people can get if they feel they are being sold to? “Stop. Calling. Me.” You know what I’m talking about. I’m pretty sure many of you don’t like to be called even if you have calling within your business model. You’re not alone, though. Some people even hate it when […]

Facebook Releases Lead Ads for Real Estate Agents

In early 2016, Facebook added a new type of advertisement to its direct response advertising toolbox. Facebook doesn’t like it when an ad takes a user OFF of Facebook to view an offer. So, to keep people on Facebook, they created “Lead Ads.” Lead Ads give you the ability to collect a prospect’s name, email, […]

Episode 70: Interview w/ Seth White

  On today’s episode of the Marketing Genius Podcast, I had the opportunity to catch up with Seth White, an old friend and local attorney. I wanted to take the opportunity to learn the art of negotiations and how attorneys use different types of tactics to make deals happen. I’ve had on many different people […]

Developing a Content Calendar

Content calendars are extremely important in the success or failure of your content strategy. They help members of your team stay up to date on what you are working on, keep you on track, and help you avoid the panic of creating content last minute.  For this blog post, I wanted to give you some […]